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Home
Diagnostic Reports
Recent Articles
Origin Story
Webinars
Workshops
All Things DPD
  • Philanthrophy & Research
  • What's the DPD Framework?
  • DPDing App MVP - iPhone
  • Meet The DPD Personas
  • Dynamic Persona Switching
  • DPD Volunteer Councils
  • GET THE BOOK
More
  • Home
  • Diagnostic Reports
  • Recent Articles
  • Origin Story
  • Webinars
  • Workshops
  • All Things DPD
    • Philanthrophy & Research
    • What's the DPD Framework?
    • DPDing App MVP - iPhone
    • Meet The DPD Personas
    • Dynamic Persona Switching
    • DPD Volunteer Councils
    • GET THE BOOK

  • Home
  • Diagnostic Reports
  • Recent Articles
  • Origin Story
  • Webinars
  • Workshops
  • All Things DPD
    • Philanthrophy & Research
    • What's the DPD Framework?
    • DPDing App MVP - iPhone
    • Meet The DPD Personas
    • Dynamic Persona Switching
    • DPD Volunteer Councils
    • GET THE BOOK

DPD Framework: Dreaming, Planning, Doing. DPDing-Together!

DPD stands for Dreaming. Planning. Doing. When approached with intention, purpose, and collaboration, we are truly DPDing- With Flow.


DPDing is not merely a label—it’s a practical, intuitive system designed to enhance communication, foster innovation, and accelerate execution within individuals and teams, leading to more frequent wins. The most remarkable aspect of the DPD Framework is that for 75% of the people on your teams, DPDing isn't a new concept. It simply provides a common language for what they already know how to do. This framework allows for Dynamic Persona Switching based on the context and the needs of the team in the moment.


Millennials, Gen Z, and Gen Alpha naturally excel at Dynamic Persona Switching (DPS); they instinctively switch personas throughout their day depending on the social media channels they engage with or the video games they play. However, the challenge arises when they don't apply this skill where it matters most: in the workplace. The DPD Framework helps reduce ego friction across teams, generations, and cultures, enabling individuals, teams, and companies to accomplish more together, with less drama, politics, and ego friction.


Why It Works


The DPD Framework is grounded in cognitive behavioral science, performance psychology, and game theory, yet it’s tailored for practical application in high-performance teams.


It cultivates Persona Agility as a trainable skill rather than a fixed personality trait. The ultimate goal? To reduce ego, spark more innovation, facilitate faster execution, and improve meetings.


Expect smarter communication, quicker decisions, and real momentum.

Persona Posture Reports

Team Persona Diagnostic For New Manager

Team Persona Diagnostic For New Manager

Team Persona Diagnostic For New Manager

 

Understand your team before you try to lead them.

The Team Persona Diagnostic is a fast, behaviorally accurate tool designed to help new managers instantly see how their team thinks, operates, and communicates—by revealing each team member’s current Persona Posture (Dreamer, Planner, Doer).

Instead of waiting 3 to 6 months to figure out yo

 

Understand your team before you try to lead them.

The Team Persona Diagnostic is a fast, behaviorally accurate tool designed to help new managers instantly see how their team thinks, operates, and communicates—by revealing each team member’s current Persona Posture (Dreamer, Planner, Doer).

Instead of waiting 3 to 6 months to figure out your team’s working style through trial and error, this diagnostic gives you instant visibility into:


  • Who’s driving vision, planning, or execution
  • Which personas are missing, underutilized, or overextended
  • How to adapt your leadership approach to match team dynamics
  • Where miscommunication and friction are likely to arise
     

What You’ll Get:

  • A clear Team Persona Posture Map
  • A visual breakdown of persona distribution
  • Guidance on how to lead each persona effectively
  • Immediate insights to accelerate trust, traction, and teamwork
     

Why It Matters:

Most new managers spend their first 90 days trying to “figure out” their team. The Team Persona Diagnostic reduces that ramp-up time to a single day.

Because when you understand who you’re leading and how they show up, you can speak their language, support their strengths, and get results—faster.

Get Your Report

Leadership Team Building

Team Persona Diagnostic For New Manager

Team Persona Diagnostic For New Manager

 

Build leadership teams that communicate clearly, switch personas fluidly, and execute without ego.

Traditional team building focuses on surface-level bonding. The DPD approach builds something deeper: persona fluency, perspective intelligence, and executional trust.

The DPD Leadership Team Building experience helps your leaders:


  • Understand 

 

Build leadership teams that communicate clearly, switch personas fluidly, and execute without ego.

Traditional team building focuses on surface-level bonding. The DPD approach builds something deeper: persona fluency, perspective intelligence, and executional trust.

The DPD Leadership Team Building experience helps your leaders:


  • Understand their own persona posture (Dreamer, Planner, Doer)
  • Recognize persona patterns in others
  • Learn how to switch personas to meet the moment
  • Communicate without ego and collaborate without friction
     

What We Focus On:

  • Mapping team persona dynamics
  • Uncovering collaboration friction points
  • Activating relational and situational awareness
  • Building trust through switching, not guessing
  • Designing rituals that align vision, planning, and execution
     

Why It Works:

Personality tests describe who people are.
DPD shows you how your leadership team is behaving right now—and what to do about it.

Your team doesn’t need another offsite. It needs a behavioral operating system that makes execution smoother, strategy faster, and leadership feel like leadership.
 

Ideal For:

  • Executive offsites
  • Strategic planning sessions
  • Cross-functional leadership summits
  • Mergers, reorgs, or startup scale-ups

Get Your Report
Three stages of success: Dreamer, Planner, and Doer, depicted by a man with a journal and tablet.

Company Persona Diagnostic

Team Persona Diagnostic For New Manager

Company Persona Diagnostic

 

Every company has a personality. Few know its posture.

The Company Persona Diagnostic maps your organization's behavioral posture—not based on traits or brand archetypes, but on how your company actually behaves across projects, meetings, and decisions.

Using the DPD Framework, this diagnostic reveals whether your organization is operating

 

Every company has a personality. Few know its posture.

The Company Persona Diagnostic maps your organization's behavioral posture—not based on traits or brand archetypes, but on how your company actually behaves across projects, meetings, and decisions.

Using the DPD Framework, this diagnostic reveals whether your organization is operating predominantly as a Dreamer-led, Planner-led, or Doer-led company—and what that means for your innovation speed, execution discipline, and strategic clarity.


What It Uncovers:

  • Your company’s dominant Persona Posture (Dreamer, Planner, or Doer)
  • Where your teams are over-functioning or under-functioning
  • How executive decisions skew persona energy
  • What’s missing from your culture, rituals, and results
  • How to bring balance between vision, planning, and execution
     

Why It Matters:

When a company is unknowingly stuck in one posture, it creates blind spots:


  • Dreamer-dominant cultures may over-ideate and under-deliver
  • Planner-heavy orgs may stall in overanalysis and fear of risk
  • Doer-driven teams may burn out chasing tasks without alignment
     

The Company Persona Diagnostic gives leaders a clear, visual map of how your culture actually operates—and what’s needed to move from functional to formidable.

Use It To:

  • Align your executive team
  • Balance cross-functional tension
  • Guide hiring, team design, and strategy
  • Move from organizational drag to organizational lift

Get Your Report
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